Clarity checker.
Paste your homepage or product copy. The checker marks the jargon and the claims with nothing behind them, then shows how hard the copy is to read. It runs in your browser, so your copy never leaves your computer.
How it works
Six checks, weighted to 100: jargon is worth 25, proof behind claims 20, reader focus, sentence length and reading level 15 each, and specifics 10. It measures the words. Whether the message is right for your buyer still takes a person who knows them.
-
01
Find the filler
About 80 common B2B terms, like "solutions", "seamless" and "best-in-class", each with a plainer direction to take instead.
-
02
Check the claims
Sentences that say "leading", "proven" or "best" get flagged when there's no number anywhere in them to back it up.
-
03
Read it like a buyer
How often the copy talks about you versus the customer, how long the sentences run, and the reading level of the whole thing.